Real Avid has launched the second chapter of its Range Ready series, this installment aimed directly at rifle shooters. The series features five full-length episodes with Doug Koenig, guiding viewers through the critical steps that precede and follow a successful shot.
Three episodes are currently available on YouTube: “Mounting For Success,” “Zero Like A Pro,” and “Optimizing Your System.” These initial installments address the sequence a shooter navigates from a bare receiver to a precisely zeroed rifle. Topics covered include essential considerations for optic selection, achieving correct eye relief, ensuring precise reticle leveling, applying appropriate ring torque, bore sighting, and the meticulous process of confirming a zero. These foundational elements are paramount for any competitive shooter seeking consistent performance on the clock or in the field.
The series continues with upcoming episodes, broadening its scope beyond initial setup. Episode 4, “From Range To Field: Preparedness For The Hunt,” is slated to premiere on September 12. This will be followed by “Maintenance Matters,” which concludes the run on September 22. These later segments will focus on sustained readiness and equipment longevity, crucial for maintaining accuracy over time and under varying conditions. Short-form clips are also being released in the weeks between full-length installments.
Doug Koenig's extensive background provides significant authority for the instruction presented. A multi-time Bianchi Cup champion, Koenig also secured the 2019 Precision Rifle Series Production Class championship, a credential that resonates strongly with the ColdBore audience. His significant hunting experience across North America further ensures the series appeals to a broad spectrum of precision rifle enthusiasts, from dedicated competitors to serious long-range hunters. Koenig emphasized the importance of preparation, stating that "the shot starts long before you get behind the rifle,” highlighting the value of mastering controllable variables.
Real Avid, a company built on providing gunsmithing tools, cleaning systems, and bench equipment for those who prefer to manage their own firearms, positions this video series as a natural extension of its brand mission. According to Bob Parrack, the company’s executive marketing and creative director, Real Avid has consistently supported shooters through better tools and precision setup solutions. The Range Ready Rifle series expands this commitment into education, encompassing range preparation and the entire shooting experience.
The full suite of episodes and supplementary short-form content will be posted through September 27, 2026, on the Real Avid YouTube channel, providing an ongoing resource for those looking to refine their rifle setup and maintenance practices.
